1. Current affairs with facts & figures

Newspapers creates a “personal space”, since every reader who is engaged with a newspaper enjoys on the information of his/her interest. The information provided in newspapers are based on current affairs with facts & figures, therefore it is more reliable

2. Accurate Source

Today, newspaper has taken many forms like – print media & digital (online websites & mobile apps). Till date, the best source to access accurate & current affairs is through newspapers. Most people search for unique information (like local news, best coaching classes, tenders, job openings etc.) in newspapers.

3. Target Oriented

Newspapers have a highly educated audience (with a more than average household income), who regularly read at least one of the many newspapers available. Hence, advertising in Newspapers can be beneficial for Businesses to reach those consumers who can understand the product better. Newspapers display information in sections (National news, sports, business, entertainment etc.), hence it is easy for advertisers to choose a section to display advertisement that interests their target customers.

4. Unique Ideas (FMCG)

Print Media advertising is more of target oriented. You can reach your niche audiences, especially those in specific geographical areas. Newspaper inserts, space in (advertorial) article columns or a full page advertisement can be used to drive more audience. One can grab attention by inserting specimen of your advertisement (dummy car key, masala packet, shampoo sachet, dummy house key etc..), inserting discount coupons or engage readers through some instant offers / QR code scan options.

4. Statutory Advertisement

Specific advertisements like – public notice, legal notice, lost share certificate, change of Name, Tenders etc., can be done through newspapers only. It’s a social proof. Moreover, newspaper advertisements never intrude reader’s privacy, unlike online platform/media.

6. For publishing Advertisement in Newspapers 

Although, newspaper advertising is beneficial, the access to placing advertisements in newspapers is limited. Hence, we at Sarvodaya Advertising Agency, make it easy for advertisers display their newspaper advertisements in 3 simple steps. You can directly email us your content, approve the final design and process payment, to get your advertisement displayed next day (or a day of your preference) in newspaper.